Matt Imherr
Digital Product Manager
Playboy Enterprises

Matt Imherr serves as a digital product manager for Playboy Enterprises, Inc. where he manages online customer marketing, advertising, and retention for one of the most profitable paid online subscription businesses in the U.S.

In his current role, Matt more than doubled most key performance indicators with member portal cross and rebill sales increasing significantly as a result of new customer-focused marketing and consumer experience strategies. Prior to this, he served as a contract assistant product manager for Playboy and fulfilled various marketing, consulting, and branding roles for Emerson Electric Co.; Zantaz, Inc.; HSR Business to Business; and House of Blues Entertainment, Inc.

Matt earned a master's degree in Integrated Marketing Communications (IMC) from Northwestern University and a bachelor's degree in Business Administration from The University of Arizona. Currently, he also serves as a teaching assistant for the Media Management major at Northwestern's Kellogg School of Management.